This is our aspirational statement of what we want to be. It’s our rallying call. It is what we want everyone involved with our business to feel when they get out of bed in the morning:
This statement emphasises how we try to help not only our vulnerable children and young adults we look after but also vulnerable children and young adults in the care of others through our influence, size and scale.
Most importantly, it is about helping these vulnerable young adults to be happy, alongside encouraging their understanding of their place in society and empowering them to work out how they are going to make their way in the world. While we can’t physically do this for them, we can and do act as guides to their futures.